GRAND SEIKO
For over 50 years, Grand Seiko has been a story of dedication, perfecting the deceptively simple idea of creating the ideal watch. Even with the changing technology, the spirit of the brand has remained the same. The very first Grand Seiko model was produced in Suwa Seikosha (current Seiko Epson) in central Japan. Since the release of this watch in 1960, it has continued to evolve and include additional complications like calendar functions. In 1967, the 44GS was released, being the first model to embody the exterior design concept of the “Grand Seiko Style,” which is still seen today. Through the years that followed, the luxury brand has released watches for women, designed to be very precise and even featured both quartz and automatic movements. In 2002, for the first time in Grand Seiko history, the watch featured a fourth hand GMT function. Then in 2007, the first Spring Drive Chronograph was released featuring an accurate chronograph driven by a main spring. Still today, the brand continues to produce superbly accurate watches while maintaining the same spirit behind the original model.
Collections
Masterpiece Collection
Deep within the Shiojiri facility of Seiko Epson where all Grand Seiko Spring Drive and quartz watches are made is a small studio where, since 2000, an elite team of the company’s most skilled and talented watchmakers have been creating masterpiece watches based on the unique Spring Drive technology. In English as well as Japanese, a sign on the wall quietly announces the studio’s philosophy, namely to create watches that are “reliable to wear until grandchildren” and the “pride of Japanese.” The determination to be excellent and the humanity of the Micro Artist team shine through their words. The Micro Artist Studio made its first Grand Seiko watch in 2016.
Evolution 9 Collection
Just as Calibers 9SA5 and 9RA2 make significant and defining statements about the future of Grand Seiko’s technical development, this collection charts a new course for its design. It speaks to the next generation with its confident lines, powerful presence and quiet radiance but also draws on its deep roots in the traditions and culture of Japan.
Heritage Collection
The Heritage Collection is the very heart of Grand Seiko and comprises timepieces which emphasize well-balanced design and express the simple, pure essentials of watchmaking. It offers a selection of classic watches that bring alive again the designs and styles of the earliest Grand Seiko timepieces including the 44GS and 62GS from 1967, re-interpreted with the very latest movements, manufacturing techniques and craftsmanship. The collection embodies the uniquely Japanese Grand Seiko aesthetic and offers the simple perfection in both performance and finishing for which Grand Seiko has always been renowned.
Sport Collection
The core attributes of Grand Seiko are perfectly in tune with the world of sport. Legibility and durability are qualities that the discerning sports watch lover needs and desires, making Grand Seiko a natural choice for those who demand the very best. From diver’s watches to chronographs to watches with a GMT function and from automatic to Spring Drive, the Sport Collection offers a wide and enticing selection.
Elegance Collection
While every watch in the Elegance Collection has, of course, the strength and resilience to be worn every day, they all also offer a special level of refinement that makes them the perfect choice for those landmark occasions in life where everything has to be just right. Each Elegance Collection timepiece gives its owner the reassurance and confidence that comes from knowing that he or she is wearing the very best. Whether at a midday wedding, a late afternoon reception or an evening celebration, an Elegance Collection watch is the perfect companion, with its subtle beauty shining through in any light conditions. It is a collection in which Grand Seiko’s Japanese aesthetic and the purity of the designs combine to ensure that the elegance is everlasting.